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SEO Keyword Research

Drawing up the semantic core of the site at the design stage, expanding the existing semantics. Help in achieving quick results in SEO promotion.

SEO Keyword Research SEO Keyword Research

Prepping for SEO: Starting Before You Build Your Website

Often, ready-made sites that fall into the hands of SEO specialists for the first time require significant improvements in terms of semantics and structure. The thing is that WEB-developers design websites without taking into account the needs of the market, the interests of users and the peculiarities of the work of search engines — this is simply not their field of activity. As a result, you have to redesign the site structure, build it up and rebuild it in order to optimize the resource, make it SEO-friendly and ready for further SEO promotion.

When developing a new resource, not only the interests of potential buyers should be taken into account. It is important to think about the architecture of the resource and the path that the user must go from visiting a particular landing page to buying or taking action on your site. A competent SEO structure hierarchy is also important for the project to be correctly perceived by search engines. Semantic design will minimize the cost of further development of the site, as well as simplify efforts in SEO promotion.

Our task is to design the semantic structure of the site, which will allow you to quickly achieve results in SEO promotion.


How much does SEO Keyword Research Cost?

All rates include, by default, the preparation of keyword structure (pages) with online access to the semantic core. The cost of collecting a semantic core in English will be determined on a case-by-case basis.

  • For business card site

    For small business card sites or corporate sites (up to 30 pages)

    Collection of keywords

    Clustering for landing pages prioritized by traffic

    Selection of titles and meta tags

    Content recommendations for site pages

    Terms of Reference for the FAQ page

    Terms: 1 week

  • For service site

    For service sites of any scale (from 30 to 100+ pages)

    Collection of keywords

    Clustering for landing pages of a block (section) of services

    Clustering for landing pages of the company blog, traffic priority

    Site structure

    Selection of titles and meta tags

    Content recommendations for site pages

    Terms of Reference for the FAQ page

    Terms: 1-2 weeks

  • For an online store or information site

    For large online stores, info sites and highly competitive niches (from 100 to 1000+ pages)

    Collection of keywords

    Clustering for the store catalog

    Recommendations for the navigation structure of the main page

    Selection of keywords for SEO filters

    Directory and blog structure

    Selection of titles and meta tags

    Content recommendations for site pages

    Terms of Reference for a programmer for the website catalog

    Terms of Reference for the FAQ page

    Terms: 3-4 weeks

Properly Collected Semantics Allowing You to Improve Your SEO Strategy

Having a website is not enough to attract traffic and generate leads. A website must be optimized to rank higher in search engine results pages (SERPs). One of the key factors that can help improve your website’s SEO is having properly collected semantics. Semantics refers to the meaning behind words and phrases, and understanding them is crucial to creating content that resonates with your target audience. By collecting and analyzing the right semantics, you can tailor your website to meet the needs of your target audience, which can lead to increased engagement, better user experience, and higher conversion rates.

In this context, following the right steps to properly collect semantics can make all the difference in your website’s performance. The seven steps outlined above will help you assess the demand, reach your entire target audience, build the proper structure and hierarchy, optimize your site, save on promotion, save money on upgrades, and plan your content effectively.

By following these steps and properly collecting semantics, you can improve your website’s SEO and attract more qualified traffic to your site.

  1. Assess the Demand. The first step to creating an effective website is understanding your target audience. You need to determine the current demand for your product or service and estimate the potential size of your target audience. This information will help you to develop content and design strategies that cater to your audience’s needs and preferences.

  2. Reach the Entire Target Audience. In order to reach your entire target audience, it is important to cover all relevant semantics in your niche. This means creating content that covers all topics related to your product or service, including all sections, subsections, and landing pages. It is also important to avoid unnecessary content that could distract or confuse your audience.

  3. Build Structure and Hierarchy. The structure and hierarchy of your site is crucial to its usability and success. During the prototyping phase, you should develop a logical site structure that makes it easy for visitors to find what they are looking for. This can include creating categories, subcategories, and navigation menus that are intuitive and easy to use.

  4. Optimize Properly. Proper optimization involves evenly distributing page weight according to search queries. This means that your website’s pages should be optimized based on the keywords and phrases that are most relevant to your audience. It is important to avoid keyword stuffing, which can result in penalties from search engines. Instead, focus on creating high-quality content that includes relevant keywords and phrases.

  5. Save on Promotion. Achieving higher search rankings can reduce the need for expensive SEO promotions. By focusing on creating high-quality content and optimizing your site properly, you can improve your search engine rankings and attract more organic traffic. This can save you money on paid advertising and other forms of promotion.

  6. Save Money on Upgrades. Semantic site design can help you to avoid technical errors and subsequent improvement costs during SEO promotion. By using semantic markup and designing your site with SEO in mind, you can ensure that your site is optimized for search engines from the outset. This can save you money on costly upgrades and technical fixes down the line.

  7. Plan Content. Strategizing content production several years in advance can help you to prevent competition between similar search queries. By creating a content plan that covers all relevant topics and avoids keyword cannibalization, you can ensure that your site is well-optimized for search engines and attracts the right kind of traffic.

Customer Reviews

  • Milya Kotlyarova on developing paid access to WordPress content

    Milya Kotlyarova

    We worked with Oleg on WP + WooCommerce bundle, set up paid access to sections of the site (online courses). Everything is prompt, honest and fast. You can immediately see a professional — the questions were only on the merits, Oleg offered cool options on how to implement the task with minimal time and material costs. As a result, after a couple of days everything was already working (and we were still waiting for a response from Yandex.Checkout, so in general we could have done it faster). Everything was great, thank you for your work!

  • Andrii Kalinin about FlyPark advertising

    Andrii Kalinin

    Manager of the Children entertaining center Fly Park, Kiev

    Based on the experience of cooperation with the Webnauts company, I can say the following: the staff is qualified, has a fairly high creative potential and high professionalism. The guys do not neglect the opportunity to advise and offer some ideas of ​​their own. If there is a more rational solution (from their point of view), they will definitely offer it. Technical tasks are fulfilled by 150%. I will explain where the extra 50% comes from: the TOR is considered and analyzed, the use of possible options for solving the task is discussed with the customer, the work begins only after discussion and agreement. This approach results in exceptionally high-quality work. In general, the guys are great!

  • Olena Petrunina about creating a website for selling cars

    Olena Petrunina

    Expert in export organization

    Very happy to work with the guys! Easy to communicate, diligent, ready to find new solutions in accordance with the requirements of the project. Good prices and great service! Highly recommend.

  • Tetiana Stanovaya about R.Politic

    Tatiana Stanovaya

    Political scientist, political commentator

    The Webnauts company developed the R.Politik website and has been supporting it since the project was founded, despite the fact that many of the programmers who took up work at the very beginning either refused to complete the terms of reference because of the «impossibility» or distorted the tasks in such a way that it had nothing to do with the intended purpose. Oleg Frolov and Aleksey Sheptura were the only ones who took on «unsolvable tasks» and actually finished the job, and in the best possible way — the site eventually exceeded all expectations in terms of its functionality and design. Webnauts is a very highly professional team that you can always count on, no matter what happens (and site hacks and viruses happen). Oleg and Alexei are always in touch, they approach any situation with great patience, diligence and creativity, especially since such situations can often be non-standard. And I should also say about decency both in the context of pricing policy, and in the context of thoroughness and scrupulousness in the implementation of tasks.

  • Oksana Kuklenko

    Oksana Kuklenko


    Great company. Great guys. Talented professionals. They seem to be able to do everything. Even if you don’t know how to explain, they understand and do it. Thank you for your work. I look forward to further cooperation.


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Stages of Work

  • 01


    Drawing up a table of superficial queries that relate to the services or goods of the customer. Screening and cleaning of "garbage", irrelevant queries.

  • 02

    Competitor Analysis

    Addition of the table of superficial requests. Analysis of existing landing pages, deepening of previously compiled semantics.

  • 03

    Collection of Search Queries

    Collection of search queries and hints with the help of special programs, such as Key Collector, etc. Maximum expansion of semantics.

  • 04

    Purging Requests

    Purging of duplicates and garbage phrases. Clustering by commercial information pages. Emphasis on low-frequency and low-competitive requests. Building the hierarchy and structure of the future site.

  • 05

    Finished Structure

    Not just a list of key phrases, but a ready-made structure for each section of the site: commercial, informational, project blog. The entire structure with a reference relationship will be worked out using Excel spreadsheets.

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SEO Keyword Research
5/5 (34 people)